Grigioperla was born in 1986 as the alter-ego of the women’s female lingerie brand La Perla. It was the first high end men’s underwear brand in Italy and today, addresses a demand for underwear and fragrances that offer classical and sophisticated taste, combining elegance, quality and comfort.
SAS & Company signed the contract to Grigioperla fragrances in June 2011. Like its sister brand La Perla, we plan to build the brands existing portfolio of fragrances focusing largely on their most recent launch ‘NERO’.
A traditional and luxurious brand, Grigioperla is the masculine expression of the legendary Italian lingerie label La Perla. With its bold, body-conscious design in cool cotton, Grigioperla represents the ultimate edge in modern underwear for men who place equal value on comfort and style, ease and elegance.
From body wear to fragrance, Grigioperla dresses bare skin with boldness and distinction, and now introduces Grigioperla NERO, a compelling new composition for men.
Following the success of their previous fragrance ‘Touch’, ‘NERO’ offers an elegant and modern woody cologne.
Grigioperla NERO is the fragrance of a man with an innate sense of style – a man who strides through city streets and crosses continents with the same free, easy elegance. Just as the finest cotton hugs the contours of his male forms, so this ultimate skin scent caresses his body, echoing every movement of his finely toned muscles. By day or by night, it subtly signals his presence, amplifies his aura, and asserts his strength and sensuality.
Lines within the Grigioperla range include; Grigioperla Classic, Touch and NERO.